Updated: Jul 27, 2019
Many of the top shoe brands in the world have been courting Williamson ever since he declared his intention to leave Duke after one season and enter the NBA draft.
The Pels earned the right to select Williamson first overall when they won the draft lottery, but Williamson was essentially a free agent on the shoe market who had the opportunity to weigh his options before making a decision.
By signing with Jordan Brand, Williamson joins an impressive group of NBA players that includes Houston Rockets guard Russell Westbrook, Detroit Pistons forward Blake Griffin, Oklahoma City Thunder guard Chris Paul and Miami Heatguard Jimmy Butler.
Williamson was at the center of some shoe controversy during his one and only season at Duke, and many wondered if it would impact his decision.
During the first minute of a loss to North Carolina in February, Zion's Nike shoe essentially exploded, which resulted in him suffering a sprained knee:
The injury caused him to miss some time, but he returned to lead the Blue Devils to the ACC tournament title and to the Elite Eight in the NCAA tournament.
Williamson averaged 22.6 points, 8.9 rebounds, 2.1 assists, 2.1 steals and 1.8 blocks per game shot 68.0 percent from the field en route to being named the Naismith College Player of the Year despite the injury.
While Williamson did not sign directly with Nike, Jordan Brand is a Nike subsidiary, which suggests the February incident didn't do much to dissuade him during negotiations.
Zion is being heralded as the NBA's next big thing, and if he lives up to his immense promise in New Orleans, Jordan Brand may have landed the biggest shoe deal signee since Nike inked LeBron James in 2003.
Via Bleacher Report's Mike Chiari contributed to this report